
Son of a Pitch Football Company: A Brand Rooted in Community

Key Achievements:
Inspired Branding: The name "Son of a Pitch" reflects the personal growth and lifelong relationships nurtured through soccer. The logo, featuring a blooming rose, symbolizes the growth that comes from time spent on the field, while the color palette pays homage to the clubs and communities that shaped my journey.
Apparel and Facility Design: Designed custom apparel lines and created an immersive facility environment, ensuring that every detail echoed the brand’s ethos and identity.
Website Development: Built a user-friendly website that integrated e-commerce, booking, and SEO, making it easy for players and clients to connect with our services and brand story.
Media Day Development: Planning, shooting, and post-editing media day content for our select teams. Providing deliverables that families could keep for a lifetime, including headshots, full body shots, player trading cards, and team booklet for all athletes.
Consistent Social Media Presence: Produced original graphics and video content that aligned with the brand’s unique voice and aesthetic, effectively growing our social media following and fostering a loyal community.
Impact:
By infusing the brand with personal inspiration and a deep connection to the game, we created a distinctive and authentic identity that resonates with players and PARENTS alike, establishing Son of a Pitch as a beloved fixture in the staten island soccer community.
LOGO identity



Media day - trading cards, team poster, and booklet
APPAREL DESIGN - SPORTSWEAR
PRINT DESIGN
LOGO DESIGN - BRANDED EVENTS


